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  2. Vol 3 Issue 2, 2021
  3. ASSESSMENT OF GREEN BUSINESS PRACTICES AMONG COMMERCIAL BANKS IN THE SUNYANI MUNICIPALITY
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DOMPREH ISAAC CHRISTOPHER

ASSESSMENT OF GREEN BUSINESS PRACTICES AMONG COMMERCIAL BANKS IN THE SUNYANI MUNICIPALITY

The goal of this study is to examine the prospects and challenges associated with the adoption of green banking practices by the various commercial banks in Ghana with the Sunyani municipality as the study area. Exploratory and descriptive research design under the quantitative research method was used. The study population was made up of respondents drawn from staff of the commercial banks with branches in Sunyani. The convenience sampling and census was applied to invite a total of 84 management and staff from the twelve (12) commercial banks were sampled for the study. The study employed both primary (questionnaire) and secondary information (literature review). The analysis of the descriptive data was done using the computer based statistical data analysis package, IBM-SPSS (version 21.0and results presented descriptively using tables with frequencies, percentages and mean. The study revealed that various initiatives the bank engaged in to promote green business practices in the bank operations include the bank undertaking paperless initiatives like e-statements. Challenges associated with the adoption of green business in banking in order of ranking as lack of policy framework, enforcement from all stakeholders, the perceived high operational cost for banks that go green and the lack of awareness of green business among stakeholders. It was established that green business practices of bank have impacted positively on financial performance, bank’s brand image etc. The study recommends to these banks to formulate green business policy guidelines that will help the bank in promoting environmental management practices.